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Travel technology futures – Where should travel companies invest their valuable time and resources?
Technology is changing at a mind boggling pace. From Web 3.0, mobile and social media through to human emulation technology - it’s clear that the way in which travel companies buy and sell travel is evolving at a rapid pace. Hardly... (Continue reading)
BBC Worldwide to handle lonelyplanet.com’s online ad inventory
BBC Worldwide is to sell online ad inventory for Lonelyplanet.com. The new arrangement, which covers all territories aside from North America and Australia, follows the recent announcement that BBC Worldwide will manage the travel brand’s UK online sales. lonelyplanet.com attracted 5.2m... (Continue reading)
Mobile Marketing & Distribution Strategy in Hospitality - By Max Starkov
Written on 18 Aug, 2009 at 0:10 in MOBILE WEB TECH, TRAVEL MARKETING | viewed 1,106 times | 3 Comments
Back in September 2001, HeBS presented an article titled “Wireless in Travel and Hospitality: Hype or Necessity.” Today, just as in 2001, the media hype on anything mobile has not eased up. Hoteliers are rightfully confused as to what is... (Continue reading)
Content driven websites receive 73 pc more traffic than transactional ones
Written on 17 Aug, 2009 at 23:47 in TRAVEL MARKETING, WEB TECHNOLOGY | viewed 280 times | 0 Comments
Data from online marketing research group Hitwise has found that websites which focus on free content receive 73 percent more visitors than transactional sites. During July 2009, content driven sites picked up 73 percent more UK Internet visits than their transactional... (Continue reading)